/* ============================================================
   nextstrategy — One-Pager
   Designfamilie next4 (V2). Reines CSS, kein Build.
   ============================================================ */

:root {
  --ink: #0a1219;
  --ink-soft: #2a3a45;
  --muted: #6b7884;
  --line: #e8ebef;
  --line-soft: #f1f3f6;
  --bg: #ffffff;
  --off: #f6f7f8;
  --brand: #611E5D;
  --brand-deep: #3d1238;
  --brand-2: #8c3a86;
  --accent: #d9b67a;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--bg);
  color: var(--ink);
  font-family: 'Inter Tight', -apple-system, system-ui, sans-serif;
  font-size: 16.5px;
  line-height: 1.55;
  letter-spacing: -0.012em;
  -webkit-font-smoothing: antialiased;
}

a { color: inherit; text-decoration: none; }
img { max-width: 100%; display: block; }

.container { max-width: 1320px; margin: 0 auto; padding: 0 clamp(20px, 5vw, 48px); }

/* ---- Akzent-Typo (Instrument Serif kursiv) ---- */
.accent, .accent-light {
  font-family: 'Instrument Serif', Georgia, serif;
  font-style: italic; font-weight: 400; letter-spacing: -0.02em;
}
.accent { color: var(--brand); }
.accent-light { color: var(--accent); }

/* Platzhalter-Markierung in Texten — dezent, damit echte Texte später erkennbar bleiben */
.ph { font-style: italic; color: var(--muted); opacity: .8; }

/* ---- Eyebrow (Mono-Label) ---- */
.eyebrow {
  display: inline-flex; align-items: center; gap: 12px;
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase;
  color: rgba(255,255,255,.7); margin-bottom: 36px;
}
.eyebrow--ink { color: var(--brand); }
.eyebrow__dot {
  width: 8px; height: 8px; border-radius: 50%;
  background: var(--accent); box-shadow: 0 0 0 4px rgba(217,182,122,.2);
  animation: pulse 2.4s ease-in-out infinite;
}
.tag-line { width: 28px; height: 1px; background: var(--brand); }
@keyframes pulse { 0%,100%{opacity:1} 50%{opacity:.4} }

/* ---- Headlines ---- */
.h2 {
  font-size: clamp(40px, 5.2vw, 80px);
  line-height: 1; letter-spacing: -0.04em; font-weight: 600;
  margin: 0 0 24px;
}
.h2--light { color: #fff; }

/* ---- Buttons ---- */
.btn {
  display: inline-flex; align-items: center; gap: 10px;
  padding: 12px 20px;
  font-size: 14.5px; font-weight: 500;
  border-radius: 100px; border: 1px solid transparent;
  cursor: pointer; transition: all .25s ease;
}
.btn--lg { padding: 16px 26px; font-size: 15.5px; }
.btn--hero { padding: 19px 30px; font-size: 16px; }
.btn--primary { background: var(--brand); color: #fff; }
.btn--primary:hover {
  background: var(--brand-deep); transform: translateY(-1px);
  box-shadow: 0 14px 28px -10px rgba(97,30,93,.45);
}
.btn--ghost-light {
  border-color: rgba(255,255,255,.3); color: #fff;
  background: rgba(255,255,255,.04); backdrop-filter: blur(6px);
}
.btn--ghost-light:hover { border-color: #fff; background: rgba(255,255,255,.08); }
.arrow { display: inline-block; transition: transform .25s ease; }
.btn:hover .arrow { transform: translateX(3px); }

/* ---- Bild-Platzhalter ---- */
.img-ph {
  position: relative; width: 100%; height: 100%;
  background:
    repeating-linear-gradient(135deg, rgba(97,30,93,.04) 0 2px, transparent 2px 14px),
    linear-gradient(135deg, var(--off), #eef1f4);
  border: 1px dashed rgba(97,30,93,.25);
  display: flex; align-items: center; justify-content: center;
}
.img-ph--dark {
  background:
    repeating-linear-gradient(135deg, rgba(255,255,255,.04) 0 2px, transparent 2px 14px),
    linear-gradient(135deg, #2a0c28, #3d1238);
  border-color: rgba(255,255,255,.18);
}
.img-ph__cap {
  display: flex; flex-direction: column; align-items: center; gap: 4px;
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 12px; letter-spacing: 0.04em; color: var(--muted); text-align: center;
}
.img-ph--dark .img-ph__cap { color: rgba(255,255,255,.45); }

/* ============================================================
   NAV
   ============================================================ */
.nav {
  position: sticky; top: 0; z-index: 50;
  background: transparent; border-bottom: 1px solid transparent;
  transition: background .3s ease, border-color .3s ease, backdrop-filter .3s ease;
}
.nav.is-scrolled {
  background: rgba(255,255,255,.88);
  backdrop-filter: blur(14px);
  border-bottom-color: var(--line);
}
.nav__inner {
  max-width: 1320px; margin: 0 auto; padding: 18px clamp(20px, 5vw, 48px);
  display: grid; grid-template-columns: auto 1fr auto; gap: 40px; align-items: center;
}
.brand { display: inline-flex; align-items: center; }
.brand__logo {
  height: 26px; width: auto;
  /* Über dem dunklen Hero weiß einfärben; in Farbe sobald Nav weiß wird */
  filter: brightness(0) invert(1);
  transition: filter .3s ease;
}
.nav.is-scrolled .brand__logo { filter: none; }
.nav__links {
  display: flex; gap: 30px; justify-content: center;
  font-size: 15px; color: rgba(255,255,255,.78); transition: color .3s ease;
}
.nav__links a { transition: color .2s ease; }
.nav__links a:hover { color: #fff; }
.nav.is-scrolled .nav__links { color: var(--ink-soft); }
.nav.is-scrolled .nav__links a:hover { color: var(--brand); }

/* ============================================================
   HERO
   ============================================================ */
.hero {
  position: relative; min-height: 100vh;
  margin-top: -74px; padding-top: 74px;
  overflow: hidden; color: #fff; isolation: isolate;
  display: flex; flex-direction: column; justify-content: flex-end;
}
.hero__bg { position: absolute; inset: -6% 0 0 0; z-index: -2; will-change: transform; }
.hero__bg .img-ph { border: none; }
.hero__img { width: 100%; height: 100%; object-fit: cover; }
.hero__grad {
  position: absolute; inset: 0;
  background: linear-gradient(180deg, rgba(61,18,56,.5) 0%, rgba(61,18,56,.1) 35%, rgba(61,18,56,.4) 70%, rgba(61,18,56,.78) 100%);
}
.hero__grid {
  position: absolute; inset: 0; z-index: -1;
  background-image:
    linear-gradient(rgba(255,255,255,.04) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255,255,255,.04) 1px, transparent 1px);
  background-size: 80px 80px;
  -webkit-mask-image: radial-gradient(ellipse at 50% 50%, #000 0%, transparent 75%);
          mask-image: radial-gradient(ellipse at 50% 50%, #000 0%, transparent 75%);
  opacity: .7;
}
.hero__content { position: relative; padding-bottom: 116px; width: 100%; will-change: transform; }
.hero__h1 {
  font-size: clamp(46px, 7vw, 104px);
  line-height: 0.96; letter-spacing: -0.045em; font-weight: 600;
  margin: 0 0 30px; max-width: 1100px;
}
.hero__h1 em {
  font-family: 'Instrument Serif', Georgia, serif;
  font-style: italic; font-weight: 400; color: var(--accent); letter-spacing: -0.02em;
}
.hero__lede {
  font-size: 20px; line-height: 1.5; color: rgba(255,255,255,.85);
  max-width: 640px; margin: 0 0 44px;
}
.hero__lede .ph { color: rgba(255,255,255,.6); }
.hero__ctas { display: flex; gap: 14px; flex-wrap: wrap; }
.hero__scroll {
  position: absolute; bottom: 26px; left: clamp(20px, 5vw, 48px);
  display: flex; align-items: center; gap: 16px;
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 11px; letter-spacing: 0.16em; text-transform: uppercase;
  color: rgba(255,255,255,.5);
}
.hero__scrollLine {
  width: 1px; height: 50px; transform-origin: top;
  background: linear-gradient(180deg, rgba(255,255,255,.5), transparent);
  animation: scrollLine 2.4s ease-in-out infinite;
}
@keyframes scrollLine {
  0% { transform: scaleY(.2); opacity: 0; }
  40% { opacity: 1; }
  100% { transform: scaleY(1); opacity: 0; }
}

/* ============================================================
   PINNED STATEMENT
   ============================================================ */
.pin { height: 200vh; background: var(--bg); position: relative; }
.pin__sticky {
  position: sticky; top: 0; height: 100vh;
  display: flex; align-items: center;
}
.pin__text {
  font-size: clamp(28px, 4vw, 60px);
  line-height: 1.15; letter-spacing: -0.03em; font-weight: 500;
  color: var(--ink); margin: 0; max-width: 1200px;
}
.pin__word { display: inline; opacity: 0.15; transition: opacity .2s linear; }

/* ============================================================
   SEC-HEAD (gemeinsam)
   ============================================================ */
.sec-head { max-width: 900px; margin-bottom: 60px; }
.sec-head__tag {
  display: inline-block;
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 11px; letter-spacing: 0.14em; text-transform: uppercase;
  color: var(--brand); padding-bottom: 6px;
  border-bottom: 1px solid var(--brand); margin-bottom: 26px;
}
.sec-head__tag--light { color: var(--accent); border-color: rgba(217,182,122,.6); }
.sec-head__lede { font-size: 19px; color: var(--ink-soft); max-width: 640px; }

/* ============================================================
   LEISTUNGEN
   ============================================================ */
.services { padding: clamp(90px, 12vw, 140px) 0 clamp(100px, 13vw, 160px); }
.svc__grid {
  display: grid; grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--line); border-left: 1px solid var(--line);
}
.svc {
  padding: 34px 32px 42px;
  border-right: 1px solid var(--line); border-bottom: 1px solid var(--line);
  background: var(--bg); transition: background .35s ease;
}
.svc:hover { background: var(--off); }
.svc__img { aspect-ratio: 16 / 10; width: 100%; object-fit: cover; display: block; margin-bottom: 30px; }
.svc__k {
  font-family: 'Instrument Serif', Georgia, serif;
  font-size: 36px; font-style: italic; color: var(--brand);
  line-height: 1; margin-bottom: 18px; letter-spacing: -0.02em;
}
.svc__t { font-size: 24px; font-weight: 600; letter-spacing: -0.025em; margin: 0 0 12px; }
.svc__d { font-size: 15px; line-height: 1.6; color: var(--ink-soft); margin: 0; }

/* ============================================================
   WARUM / VORGEHEN
   ============================================================ */
.why {
  background: var(--brand-deep); color: #fff;
  padding: clamp(100px, 13vw, 160px) 0; position: relative; overflow: hidden;
}
.why::before {
  content: ''; position: absolute; top: -300px; right: -200px;
  width: 800px; height: 800px; pointer-events: none; border-radius: 50%;
  background: radial-gradient(circle, rgba(217,182,122,.08), transparent 60%);
}
.why .sec-head, .why__img, .why__grid { position: relative; }
.why__img { aspect-ratio: 21 / 9; margin-bottom: 60px; }
.why__grid {
  display: grid; grid-template-columns: repeat(2, 1fr);
  border-top: 1px solid rgba(255,255,255,.14); border-left: 1px solid rgba(255,255,255,.14);
}
.why__card {
  padding: 40px 40px 44px;
  border-right: 1px solid rgba(255,255,255,.14); border-bottom: 1px solid rgba(255,255,255,.14);
  transition: background .3s ease;
}
.why__card:hover { background: rgba(255,255,255,.035); }
.why__num {
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 12px; letter-spacing: 0.14em; color: var(--accent); margin-bottom: 24px;
}
.why__t { font-size: 30px; font-weight: 600; letter-spacing: -0.03em; margin: 0 0 12px; }
.why__d { font-size: 15.5px; line-height: 1.65; color: rgba(255,255,255,.72); margin: 0; max-width: 520px; }
.why__d .ph { color: rgba(255,255,255,.5); }

/* ============================================================
   KONTAKT-CTA
   ============================================================ */
.cta { padding: clamp(100px, 13vw, 160px) 0 clamp(80px, 10vw, 120px); background: var(--bg); }
.cta__inner { max-width: 1040px; }
.cta__h {
  font-size: clamp(46px, 7vw, 100px);
  line-height: 0.96; letter-spacing: -0.045em; font-weight: 600; margin: 0 0 24px;
}
.cta__d { font-size: 20px; color: var(--ink-soft); max-width: 560px; margin: 0 0 56px; }
.cta__contact {
  display: grid; grid-template-columns: repeat(3, 1fr);
  margin-bottom: 52px; border-top: 1px solid var(--line);
}
.cta__item {
  padding: 26px 30px 30px 0; border-bottom: 1px solid var(--line);
  display: flex; flex-direction: column; gap: 8px; transition: color .2s ease;
}
a.cta__item:hover { color: var(--brand); }
.cta__l {
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 11px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted);
}
.cta__v { font-size: 22px; font-weight: 500; letter-spacing: -0.02em; line-height: 1.25; }

/* ============================================================
   FOOTER
   ============================================================ */
.foot { background: var(--off); border-top: 1px solid var(--line); padding: 64px 0 40px; }
.foot__inner {
  display: grid; grid-template-columns: 1.5fr 1fr 1fr 1fr; gap: 32px; margin-bottom: 48px;
}
.foot__logo { height: 28px; width: auto; align-self: flex-start; margin-bottom: 14px; }
.foot__addr { font-size: 14px; color: var(--muted); }
.foot__col { display: flex; flex-direction: column; gap: 10px; }
.foot__l {
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 11px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); margin-bottom: 4px;
}
.foot__col a { font-size: 15px; color: var(--ink-soft); transition: color .2s ease; }
.foot__col a:hover { color: var(--brand); }
.foot__meta {
  display: flex; justify-content: space-between;
  padding-top: 24px; border-top: 1px solid var(--line);
  font-size: 13px; color: var(--muted);
}

/* ============================================================
   SCROLL-REVEAL
   ============================================================ */
[data-reveal] {
  opacity: 0; transform: translateY(20px);
  transition: opacity .6s ease, transform .6s ease;
}
[data-reveal].is-in { opacity: 1; transform: none; }

/* ============================================================
   STATEMENT-BAND (bild_2) + SPLIT-ABSCHNITT (bild_1)
   ============================================================ */
.band {
  position: relative; overflow: hidden; color: #fff; isolation: isolate;
  min-height: 68vh; display: flex; align-items: center;
  padding: clamp(90px, 12vw, 140px) 0;
}
.band__img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; z-index: -2; }
.band__overlay {
  position: absolute; inset: 0; z-index: -1;
  background: linear-gradient(90deg, rgba(61,18,56,.9) 0%, rgba(61,18,56,.62) 55%, rgba(61,18,56,.32) 100%);
}
.band__content { max-width: 900px; }
.band__h {
  font-size: clamp(38px, 5.5vw, 86px);
  line-height: 1; letter-spacing: -0.04em; font-weight: 600; margin: 0 0 24px;
}
.band__d { font-size: 19px; line-height: 1.55; color: rgba(255,255,255,.85); max-width: 620px; }
.band__d .ph { color: rgba(255,255,255,.55); }

.split { padding: clamp(90px, 12vw, 140px) 0; background: var(--off); }
.split__inner {
  display: grid; grid-template-columns: 1fr 1fr;
  gap: clamp(32px, 5vw, 72px); align-items: center;
}
.split__media img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; border-radius: 4px; }
.split__d { font-size: 18px; line-height: 1.6; color: var(--ink-soft); margin: 18px 0 0; max-width: 520px; }

/* ============================================================
   RECHTSSEITEN (Impressum / Datenschutz)
   ============================================================ */
.nav--solid {
  background: rgba(255,255,255,.92); backdrop-filter: blur(14px);
  border-bottom-color: var(--line);
}
.nav--solid .brand__logo { filter: none; }
.nav--solid .nav__links { color: var(--ink-soft); }
.nav--solid .nav__links a:hover { color: var(--brand); }

.legal { max-width: 820px; margin: 0 auto; padding: clamp(48px, 8vw, 96px) clamp(20px, 5vw, 48px) clamp(72px, 10vw, 120px); }
.legal__tag {
  display: inline-block;
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 11px; letter-spacing: 0.14em; text-transform: uppercase;
  color: var(--brand); padding-bottom: 6px; border-bottom: 1px solid var(--brand); margin-bottom: 26px;
}
.legal h1 { font-size: clamp(34px, 5vw, 60px); line-height: 1.02; letter-spacing: -0.035em; font-weight: 600; margin: 0 0 32px; }
.legal h2 { font-size: 21px; font-weight: 600; letter-spacing: -0.02em; margin: 44px 0 12px; }
.legal p, .legal li { font-size: 16px; line-height: 1.7; color: var(--ink-soft); margin: 0 0 14px; }
.legal ul { padding-left: 22px; margin: 0 0 14px; }
.legal a { color: var(--brand); text-decoration: underline; text-underline-offset: 3px; }
.legal strong { color: var(--ink); font-weight: 600; }
.legal__note {
  background: var(--off); border: 1px solid var(--line); border-radius: 6px;
  padding: 16px 20px; font-size: 14.5px; color: var(--muted); margin: 0 0 14px;
}
.legal__back { display: inline-block; margin-top: 48px; font-size: 15px; }

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media (max-width: 900px) {
  .svc__grid { grid-template-columns: repeat(2, 1fr); }
  .why__grid { grid-template-columns: 1fr; }
  .cta__contact { grid-template-columns: 1fr; }
  .cta__item { padding-right: 0; }
  .foot__inner { grid-template-columns: 1fr 1fr; }
  .split__inner { grid-template-columns: 1fr; }
  .split__media { order: -1; }
}

@media (max-width: 600px) {
  body { font-size: 16px; }
  .nav__links { display: none; }
  .svc__grid { grid-template-columns: 1fr; }
  .foot__inner { grid-template-columns: 1fr; }
  .hero__content { padding-bottom: 90px; }
  .hero__lede { font-size: 18px; }
  .pin { height: 180vh; }
}

/* ============================================================
   REDUCED MOTION — Absicherung zusätzlich zur JS-Logik
   ============================================================ */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  * { animation: none !important; transition: none !important; }
  [data-reveal] { opacity: 1; transform: none; }
  .pin__word { opacity: 1 !important; }
}


/* ============================================================
   SPRACHUMSCHALTER (DE/EN)
   ============================================================ */
.nav__cta { display: inline-flex; align-items: center; gap: 18px; }
.nav__lang {
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 13px; letter-spacing: 0.08em;
  color: rgba(255,255,255,.8); transition: color .2s ease;
}
.nav.is-scrolled .nav__lang, .nav--solid .nav__lang { color: var(--ink-soft); }
.nav__lang:hover { color: var(--accent); }
@media (max-width: 600px) { .nav__lang { display: inline; } }


/* ============================================================
   KONZERN-BRÜCKE (Marken-Block)
   ============================================================ */
.bridge { background: var(--brand-deep); color: #fff; padding: clamp(100px, 13vw, 160px) 0; position: relative; overflow: hidden; }
.bridge::before {
  content: ''; position: absolute; top: -300px; left: -200px;
  width: 800px; height: 800px; pointer-events: none; border-radius: 50%;
  background: radial-gradient(circle, rgba(217,182,122,.08), transparent 60%);
}
.bridge .sec-head, .bridge__grid { position: relative; }
.bridge__grid {
  display: grid; grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid rgba(255,255,255,.14); border-left: 1px solid rgba(255,255,255,.14);
}
.bridge__card {
  display: flex; flex-direction: column; min-height: 280px;
  padding: 36px 30px 40px; color: inherit;
  border-right: 1px solid rgba(255,255,255,.14); border-bottom: 1px solid rgba(255,255,255,.14);
  transition: background .3s ease, transform .3s ease;
}
a.bridge__card:hover { background: rgba(217,182,122,.06); transform: translateY(-2px); }
.bridge__card.is-soon { opacity: .72; }
.bridge__num {
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 11px; letter-spacing: 0.14em; color: var(--accent); margin-bottom: 32px;
}
.bridge__name { font-size: 32px; font-weight: 600; letter-spacing: -0.035em; line-height: 1; margin-bottom: 6px; }
.bridge__name .nx { opacity: .55; }
.bridge__name .sfx { color: var(--accent); }
/* Marken-Logos einheitlich (alle 286px breit → width-fix = gleiche optische Größe) */
.bridge__logo {
  width: 138px; height: auto; align-self: flex-start;
  margin-bottom: 10px;
  filter: brightness(0) invert(1);
}
/* Vorgefärbte SVGs (weiß + ein Rechteck als Akzent) brauchen keinen Filter */
.bridge__logo--svg { filter: none; }
.bridge__role {
  font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 12px; letter-spacing: 0.08em; text-transform: uppercase;
  color: rgba(255,255,255,.55); margin-bottom: 20px;
}
.bridge__pitch { font-size: 15px; line-height: 1.55; color: rgba(255,255,255,.75); flex: 1; }
.bridge__arrow {
  margin-top: 22px; font-family: 'JetBrains Mono', ui-monospace, monospace;
  font-size: 12px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--accent);
  transition: transform .25s ease;
}
a.bridge__card:hover .bridge__arrow { transform: translateX(4px); }
.bridge__soon { color: rgba(255,255,255,.5); }
@media (max-width: 900px) { .bridge__grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 600px) { .bridge__grid { grid-template-columns: 1fr; } }